I know. I have even written a long article about what causes attraction (in Italian) :-)
*** Come funziona l'attrazione
https://psicofelicita.blogspot.com/2014/07/regole-attrazione.html
***
Of course social norms influence people (just look at how widespread the "thin is beautiful" concept has become). BUT the main attraction factors still are the evolutionary ones: animal instincts. Much more than cultural ones.
If you want proof, check the many "Most beautiful women" lists: despite the media's insistence on "Thin is beautiful", the top women in those lists have ample curves (think Scarlett Johansson or Marylin Monroe).
Biology always wins in the end, and culture is a distant second. ;-)
Believing culture trumps biology is a silly "woke" delusion.